Friday, June 19, 2015

Christmas in July Sales Event

Our team is hosting a Christmas In July Sales Event from July 5-11. We will be promoting the sale on the Team Blog and our Team Social Media to bring you extra visibility.

How The Sale Works

The purpose of this sale is for us to work together, as a team, to help each other get views and sales.

Every shop that signs up will create a coupon code for the sale using the code EtsyCIJ15 . We all will be using the same code but each shop is responsible for assigning the value of the coupon; free shipping, 10% off, 15% off, etc. It's up to you to decide how to use the code for your shop.

Things to remember when setting up your code:
  • Codes cannot be edited. So please choose the value of your coupon wisely.
  • DO NOT DELETE YOUR CODE before or during the event. Deleted codes cannot be used again. If you delete your code early Etsy will not allow you make a new one using EtsyCIJ15
Thread to Watch in the Team Forum on Etsy

Beginning June 18
  • Sale Chat Thread  - This is a place team leaders will be explaining the sale rules and you can post any questions. Leaders will be around to answer your questions and help you out as much as possible. 
June 21-27
  • Sign-Up - Let us know you are planning to participate by sharing a link to your shop and the type of discount you will be offering.
June 28- July 4
  • Photo Collages - Each shop is being asked to make a photo collage of their items before the sale. Instructions on how to make one will be provided in the thread; along with free sites you can use to make one. There are sites that are easy to use. You select your background, upload your photo & the site makes the photo collage for you. If you are unsure how to make one and would like to do so we will gladly help you. Photo collages are basically a mini treasury showcasing your items. You are creating a free ad for your shop; which is shared on social media. Shops who do create a photo collage will have the advantage of having them shared on the team’s social media.
  • Pre-Promotion - Shops list 5 items from their shop & heart the other items. Team Leaders will be using these items to promote them on Team Social Media.
July 5-11
  • Christmas In July Sales Event - we will be doing different activities throughout the event. 
               Day 1 - Promote treasuries created by leaders
               Day 2 & 3 - Adopt a Shop
               Day 4 & 5 - Social Media
               Day 6 & 7 - Hearting (to give everyone that last big push)

Team leaders will send each participating shop a convo once the marketing threads are up.

Participating Shops Must...
  • Post their coupon code value/discount on the signup list. Shops that don’t have this done by June 27 will not have their discount on the shop blog.
  • Being available (not being in vacation mode) for the duration of the sale
  • Post in the “SOLD” thread any sales that they might have made during the time of the sale
  • Participate in each of the activities for the sale ( treasury promotion, adopt a shop, social media, and hearting ). 
  • Have at least one social media account such as Facebook , Twitter or Pinterest. 
  • Help promote the sale by promoting it in your own blogs, social media, add it to your shop announcement, etc.

Shops that do not follow thru will not be allowed to play next time.

Finally, if you'd like to use any of the our team graphics during the sale, help yourself to these images:

Facebook Banner 851 x 315 px

Twitter Banner 1500 x 500 px

Banner 600 x 200 px

800 x 800 px

800 x 800 px

800 x 800 px

Happy sales!


My name is Ellen and I LOVE to design and create things. I find it deeply satisfying to start with nothing more than an idea and finish with a tangible, beautiful, functional piece of work. I enjoy learning new techniques that I can incorporate into my creations. I practice a variety of different art forms, but find I always have at least one knit, crochet or sewing project in progress.

thechillydog on Etsy

For free craft pattern's, tutorials and inspiration visit my blog, The Chilly Dog.


  1. Looking forward to the event! Thank you Ellen for making such wonderful graphics. I'll be using them in my shop for the sale.